M
This store is an Amazon Associates 'aStore', and features products from amazon.co.uk., and amazon.com. At checkout you are whisked off to Amazon to confirm you wish to added everything from this aStore basket to the regular Amazon basket. You then carry on paying in the regular Amazon way, on the regular Amazon website. The aStore allows me to collect together various novels, games, RPG's and DVDs I like, and present them in an easy to find categories. If a product is part of a series; then all the products of the series are presented in order (i.e. the Horus Heresy novels).
P
This aStore is provided by Amazon, and to track what you put in your basket they use cookies. These cookies allow Amazon to see where referrals to their site came from, and to credit me with gift vouchers so I can buy more games and stuff. My cut comes out of their side of things so you do not loose out, and the prices are the same as on their main site. More information about aStore can be found here. I also use Google Analytics to track traffic on my site - this service does no collect IPs and all traffic is anonymous (Google rips out all personal infomration) - it does show how people are moving about this web site and which pages are popular, and which have the highest bounce rates. On the server side I do log IPs so I can ban spammers and those up to no good, all the collected IPs are retained for a month and then deleted.